PROJECT
Designing a mobile app that makes it easier for students to manage and repay their loans.
Role
Lead Designer
Company
Ascent Funding
Timeline
4 months
Outcome
Live on App Store and Playstore 🚢
OVERVIEW
In 4 months, I designed a loan management app to reduce friction in students’ financial tasks.
Ascent Funding is a private loan organization that puts students first by providing student loans for college and consumer loans for bootcamps. As sole UX designer on the project, I collaborated with an external development agency to build a loan management app. The app is currently live on Google Playstore and App Store.
How can we easily let borrowers access and pay off their loans?
SOLUTION
Introducing Ascent Mobile
Impact
+23.88 %
Loan repayment rate
Borrowers who use our app had a 23.84% higher on-time repayment rate than non-app users.
PROJECT HIGHLIGHTS
Establishing a Mobile Design System
The company has a pretty established design system for web. Since this is the first mobile product for the company, I worked alongside a designer on our design system team to adapt our web design system into our mobile app, ensuring cross-platform consistency.
When coming up new patterns for the mobile app, I also took a modular approach to design one universal pattern that can be modified to re-use for various use cases.
PROJECT HIGHLIGHTS
Co-ideation with Engineers
Since the company hired an external development agency to build the app, I needed to closely with the external developers throughout this project. To ensure my explorations were both feasible and scalable, I shared out designs early in the process so the engineers could surface immediate constraints and conduct light-weight tech planning.
That was an overview of the project. If you'd like to learn more, let's get in touch!
Made with Framer and hot tea 🍵